Senaa
Abdussalam.
social media specialist & content strategist with four years deciding what content should be created, who it's for and how it moves the business — across instagram, tiktok, linkedin, snapchat, facebook and x.
- Content Strategy
- Script Writing
- Social Media Management
- Creative Concepts
- Influencer Marketing
- Paid Ads
- Community Growth
- Content Production
- Newsletter Strategy
- Brand Campaigns
- Creative Direction
- Performance Analytics
- Visual Storytelling
selected works.
06 pillars
social media strategy
defining content pillars, audience targeting, platform mix and growth direction per brand.
content calendars
monthly editorial plans across instagram, tiktok, linkedin — built around campaigns, seasons and launches.
campaign leadership
end-to-end launches — teaser strategy, influencer plans, paid + organic mix and post-launch review.
creative direction & briefing
writing the brief, directing videographers, designers and editors, approving the final cut.
community & brand standards
tone of voice, reply guidelines and quality standards teams follow across channels.
performance & analytics
reach, engagement, growth, conversions — and the recommendation that lands next month's plan.
— get in touch —